Global leader in child safety invites attendees to learn first-hand how to make homes even safer at Anaheim’s JPMA trade show
Dorel Juvenile attended the Juvenile Products Manufacturers Association (JPMA) Baby Show in Anaheim (May 9-13, 2017). Safety 1st, a leading global brand of Dorel Juvenile delivered an immersive home safety learning experience to attendees through its on-site tiny house that was outfitted with some of the latest Safety 1st home and child safety products. The goal: to demonstrate the importance of keeping children safe at home and ways to do so.
Attendees were treated to a tour of the tiny house, where they identified and learned more about hidden dangers in the home and how Safety 1st products safeguard against them. "Our mission is to provide parents with the education and resources they need to feel confident about the safety of their children at home," says Kellee Senic, Product Marketing Manager at Safety 1st. " By experiencing our products in person, we are confident JPMA Baby Show attendees will walk away feeling well-equipped to keep their children safer."
In addition to the Safety 1st tiny house interactive learning experience, Dorel Juvenile proudly displayed products from several of its other leading brands including: Cosco, Maxi-Cosi, Quinny, Tiny Love, and Disney Baby. Maxi-Cosi presented its new brand promise ‘We Carry the Future’ and refreshed visual identity, and Tiny Love revealed its new Meadow Days Collection.